Frase uses a large AI model to automatically generate content for you. The quality of the AI-generated output largely relies on the quality of the input.
Just like a human, our AI Writer needs context about what it's writing about in order to produce quality content. In other words, providing the AI Writer with helpful context will ensure good output.
The AI Writer takes into account different types of context as it writes for you; below are some important fundamentals to keep in mind as you go about generating content with the AI Writer:
Document Query
While using using in-editor AI commands in an "SEO Workflow" document, Frase will always include your document's query (which defaults to the document's title) as part of the context fed to the AI model.
SERP Context
If "use search results" option is flipped on to green in an "SEO Workflow" document (screenshot below), we use the content from the top Google results in the right side panel's SERP tab as additional context fed to the AI writer.
On-page Context
In a document, Frase "sees" up to 2,000 characters above your cursor. This helps it take into account what has already been written to help avoid repetition.
Using AI Tools
Currently, AI Tools will only use the context you feed them inside the tool form. Context from the editor or the SERP is not currently used when using AI Tools. Learn more about tools in this article.