Creating a Document

Understand the differences between SEO Workflow, Blank, and Rank-Ready Documents—so you can choose the best one for your content goals.

What Is a Frase Document?

In Frase, a document is your workspace for writing and optimizing content. It's where you can research, generate, and refine content with AI, SEO, and GEO tools at your fingertips. Each document type is designed for a different starting point—whether you want a clean slate or a fully optimized draft.

Start Content Project

Best for: Writers who want to research, outline, and optimize content using real-time Google search data.

Pulls in data from the top 20+ Google results for your keyword.
Helps you create outlines based on SERP (Search Engine Results Page) competitors.
Provides optimization tools based on competitive content.
Ideal for improving or creating SEO-friendly content from scratch.

Creating an SEO Workflow document uses 1 SEO Document credit.

Generate Content

Best for: Creating a new SEO-optimized article in one smooth workflow.

Starts with a guided process to build your article.
Uses AI to generate an SEO-optimized draft from your outline or topic.
After the draft is complete, it converts into a regular SEO Workflow document—so you can continue optimizing with SERP tools.

Import Content

Add in the URL of a piece of published content so we can pull that page in with all of the images and formatting for you to start editing.

Rank-Ready Documents credits are separate from SEO Document credits. If you further optimize a Rank-Ready document, you also use an SEO Document credit.